Hookhand

Video ads for people who sell things

One video.
Every hook worth testing.

Write what you want said. Hookhand makes a person say it, holding your app or product, with three openings to test against each other. Captioned, and cut for Reels, TikTok and feed.

Coming soon to the App Store

Your first video is free. iPhone only.

Stop scrolling if you sell anything online.

Same video, three first lines. Tap one.

Every person on this page is made by AI. Nobody's face is used.

How it works

From a sentence to a stack of ads.

  1. 1

    Say what should be said

    Write a line or two. Or tap Suggest openings and pick from six hooks written for your script: a mistake, a confession, a question, a call-out.

    Six suggested openings, each with the formula it uses
  2. 2

    Choose who says it

    Pick a voice and hear it first. Add your app screenshot or a product photo, and the presenter holds it while they talk.

    Choosing a voice and what the presenter holds
  3. 3

    Get every version

    A few minutes later: one video per opening. Turn them into a test set with headlines, captions and both ad formats.

    Making a test set from one video

The test set

3 openings × 3 headlines × 2 formats = 18 ads.

Pay for the video once. Every version you need to test comes from it, made on your iPhone: headlines over the first seconds, captions timed to the voice and kept clear of the app buttons, 9:16 for Reels and TikTok, 4:5 for feed.

  • Free. No credits for any version.
  • Files named A1-9x16, B3-4x5, so the winner is easy to find in your ad account.
  • Save all to Photos, or share them in one go.
Stop scrollingIF YOU SELL
A1-9x16
Stop scrollingIF YOU SELL
A1-4x5
Your first 3 secondsIF YOU SELL
A2-9x16
Your first 3 secondsIF YOU SELL
A2-4x5
3 hooks, 1 videoIF YOU SELL
A3-9x16
3 hooks, 1 videoIF YOU SELL
A3-4x5
Stop scrollingDECIDE EVERYTHING
B1-9x16
Stop scrollingDECIDE EVERYTHING
B1-4x5
Your first 3 secondsDECIDE EVERYTHING
B2-9x16
Your first 3 secondsDECIDE EVERYTHING
B2-4x5
3 hooks, 1 videoDECIDE EVERYTHING
B3-9x16
3 hooks, 1 videoDECIDE EVERYTHING
B3-4x5
Stop scrollingTEST THEM ALL
C1-9x16
Stop scrollingTEST THEM ALL
C1-4x5
Your first 3 secondsTEST THEM ALL
C2-9x16
Your first 3 secondsTEST THEM ALL
C2-4x5
3 hooks, 1 videoTEST THEM ALL
C3-9x16
3 hooks, 1 videoTEST THEM ALL
C3-4x5
A screenshot of a budgeting app

Your screenshot

A presenter holding a phone that shows the same screenshot

In their hand, in their room

For apps and websites

Your real screen, in their hand.

Add a screenshot and the presenter holds a phone showing it. It is put into the picture before the video is made, so it moves with the phone and catches the light of the room.

Your own clip

Show the real thing.

Add a screen recording or a clip of your product. It plays over the video after the first line while the presenter keeps talking. It never leaves your iPhone.

Product videos

One photo, three moving shots.

Upload a photo of your product and get slow push-ins, turns and close-ups for b-roll and feed ads, with nobody in them.

A plan, when you want one

Know what to post tomorrow.

Tell Hookhand what you sell and who buys it. You get a video for each day, or a set of ad tests, with the scripts written for your offer. Each post shows its one next step: write it, make it, post it.

Writing scripts is free.

Pricing

Your first video is free.

After that, buy credits when you need them. No subscription, and credits never expire.

Starter

500 credits

$9.99

About 4 talking videos

Creator

1,350 credits

$24.99

About 11 talking videos · 8% more per dollar

Pro

3,500 credits

$59.99

About 30 talking videos · 17% more per dollar

Best value

Studio

9,000 credits

$149.99

About 78 talking videos · 20% more per dollar

  • A 15-second talking video is about 115 credits. The price is on the button first.
  • Anything that fails is refunded.
  • Test sets, captions and 4:5 versions cost nothing.

Prices in US dollars. The App Store shows them in your currency.

Made to be trusted

Honest about what it is.

  • Labelled AI

    Every video is marked as made with AI in the app, so you know to say so where a platform asks.

  • Checked first

    Every script and picture is checked before anything is made. Fake income claims and real people are refused.

  • Stays on your phone

    Your own clips never leave your iPhone. Captions and versions are made on it.

  • Yours to delete

    Delete your account and everything in it from inside the app. Report any video in two taps.

Questions

Is the person in the video real?

No. Every presenter is made by AI, and so is their voice. Nobody's face or voice is copied. The app labels every video as made with AI, and you should say so where a platform asks.

Can I use the videos in ads?

Yes. The videos are made for Reels, TikTok, Shorts and Meta and TikTok ads, in 9:16 and 4:5. Keep to each platform's ad rules, and don't present an AI presenter as a real customer.

Who owns the videos?

You do. Use them on any account and in any ad, as often as you like.

Do credits expire?

No. Credits you buy stay on your account until you use them. Anything that fails is refunded to your balance.

What does a video cost?

A 15-second talking video is about 115 credits. The exact price is on the button before anything is made. Test sets, captions and 4:5 versions are made on your iPhone and cost nothing extra.

Do I need to film anything?

No. Write what should be said, or pick a suggested opening. If you want your app or product in the video, add a screenshot or a photo. A screen recording of your own is optional.

Which languages?

The presenters speak English today. More languages are coming.

What stops people making harmful videos?

Every script, description and picture is checked before anything is made. Sexual content, minors, real people, fake income claims and political campaigning are refused, and every video can be reported.

Stop guessing which hook works.
Test all of them.

Coming soon to the App Store

Your first video is free. iPhone only.